Sunday, August 22, 2010

The Best Defination of an advertising agency?

i want to know about advertising world

The Best Defination of an advertising agency?
An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for their clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services. An agency can also handle overall marketing and branding strategies and sales promotions for its clients.





Typical ad agency clients include businesses and corporations, non-profit organizations and government agencies. Agencies may be hired to produce single ads or, more commonly, ongoing series of related ads, called an advertising campaign.





Ad agencies come in all sizes, from small one- or two-person shops to large multi-national, multi-agency conglomerates such as Omnicom Group or WPP Group.





Some agencies specialize in particular types of advertising, such as print ads or television commercials. Other agencies, especially larger ones, produce work for many types of media (creating integrated marketing communications, or through-the-line (TTL) advertising). The "line", in this case, is the traditional marker between media that pay a (traditionally 15%) commission to the agency (mainly broadcast media) and the media that do not.
Reply:A firm who specialized in preparing advertising themes for products, companies, etc. They generally develop ideas and marketing tools, themes and concepts on how to market something a company wants to promote.





Everytime you see a commercial on TV, it's an advertising job at work! Advertising mediums can be TV, newspapers, magazines, flyers, mailing....you name it!
Reply:a company that has the ability to create a brand that ie the geico lizard
Reply:The Advertising Agengy is the like these commercials u see on tv. It has to be a product that catches a buyers eyes and also the consumes as well


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